November // 2025
La Maison / Khoury home
Christmas campaign
La Maison never disappoints with its Christmas décor. Each year, its façade transforms around a fresh theme that captures the season’s magic, eagerly awaited by the Lebanese public.
This year’s theme, Hotel Noël, reimagines the façade as a festive Orient-Express–inspired train hotel. The showroom becomes a series of elegant rooms and cozy corners, and the staff don hotel-style uniforms to complete the immersion.
To echo this, we went all in: we built a rundown mountain train station where hotel staff and guests wait—perhaps hopelessly—for the much-anticipated train. Shot as a playful western, the film blends absurdity, eeriness, and Christmas charm.
La Maison’s collection and services appear subtly throughout, enhancing the story without resorting to overt product shots.
After the spaghetti western, we now bring you The Shawarma Western.
credits
Creative Direction: @oddends.me
Agency: @brandonideas
Director: @karlhadife
DOP: @ramzihibri
Producer: @terra.fattouch
Executive Producer: @tatianaakl
Assistant Director: @tabetnourr
Production Coordinator: @maria.kabalan|
Focus Puller: @samer_sardouk
Sound Engineer: @elias_elkhouryyy
Stylist: @yaraghauch26
Art Direction: @marianakouzi
Hair Stylist: @aounf
Makeup Artist: @make_up_by_jp
DIT: @jonabhan
Grip: @ejbare @gripbox.lb
Casting Director: @facescastingagency @hachemalmasri
Rental House: @platformstudios
Editor: @salim.habr
Color Grading: @chrystelleelias
Post Production: @dedicapostproduction
Sound Design: @alecastermitri
Location Manager: @picturehouse
Unit: @mradcompanylb
Cast: @aouadmireille @aoud_carla @fadiagermanos @marcbasset @sabbourymaher
credits
Creative Direction: @oddends.me
Agency: @brandonideas
Director: @karlhadife
DOP: @ramzihibri
Producer: @terra.fattouch
Executive Producer: @tatianaakl
Assistant Director: @tabetnourr
Production Coordinator: @maria.kabalan|
Focus Puller: @samer_sardouk
Sound Engineer: @elias_elkhouryyy
Stylist: @yaraghauch26
Art Direction: @marianakouzi
Hair Stylist: @aounf
Makeup Artist: @make_up_by_jp
DIT: @jonabhan
Grip: @ejbare @gripbox.lb
Casting Director: @facescastingagency @hachemalmasri
Rental House: @platformstudios
Editor: @salim.habr
Color Grading: @chrystelleelias
Post Production: @dedicapostproduction
Sound Design: @alecastermitri
Location Manager: @picturehouse
Unit: @mradcompanylb
Cast: @aouadmireille @aoud_carla @fadiagermanos @marcbasset @sabbourymaher