June // 2025
suspended in light.
spring // summer campaign
With L’Orient 499, beauty isn’t something rare — it’s everywhere, waiting to be seen. In our refined outdoor shoot, we embraced the glow of late-afternoon sun, the play of soft shadows, and the sway of fabric in the breeze. A serene seating area showcased their crafted objects, while a clothesline let garments dance with the wind. Every detail reflects the brand’s essence: transforming the beauty that surrounds us into timeless pieces, where tradition and artistry live in perfect harmony.
The result: striking product and editorial imagery, paired with a narrative film designed for both standalone reels and a cohesive campaign.
credits
Creative Direction: @oddends.me @tatianaakl @karlhadife Photographer: @francescamatta_ DOP: @ramzihibri
Art Direction: @nourchoukeirportfolio
Set Assistant: @hoticecream Models: @noursalippa @jamieassaf Rental House: @platformstudios Color Grading: @pixelmob.lb @dimageagea
credits
Creative Direction: @oddends.me @tatianaakl @karlhadife Photographer: @francescamatta_ DOP: @ramzihibri
Art Direction: @nourchoukeirportfolio
Set Assistant: @hoticecream Models: @noursalippa @jamieassaf Rental House: @platformstudios Color Grading: @pixelmob.lb @dimageagea